Handmade Haircare

Botanical hair care collection

Handcrafted botanical hair care made with thoughtfully selected ingredients — inspired by traditional herbal practices and modern hair wellness. Available to shop online.

Our Haircare Philosophy

We believe you deserve to know exactly what's in your haircare and exactly what it does. Our shampoo bars and conditioners are handcrafted like a forest apothecary would make them — with botanical ingredients chosen for their benefits, not their marketing buzzwords.

Unlike conventional bottled shampoo filled with harsh detergents and mystery chemicals, our bars use gentle, coconut-derived cleansers (SCI, SLSA, CAPB) that clean without stripping. We pair them with conditioning agents like BTMS-50, marshmallow root for natural slip, rice protein for strength, panthenol for moisture, and a curated blend of cold-pressed oils that feed your hair from root to tip.

Every ingredient listed below is on your label, because knowledge is wellness — and you should never have to guess what's touching your body.

Plastic-free Long-lasting Travel-friendly Naturally derived

Ingredient Spotlight

The oils & herbs we use — and why

These are the heart of every bar. Each cold-pressed oil and whole-plant botanical is chosen for a specific benefit to your scalp and hair — never as filler.

Cold-Pressed Oils

Argan Oil
Vitamin-E rich; deeply moisturizes and adds lustrous shine to dull, dry hair.
Batana Oil
Traditional Central American oil prized for restoring, thickening, and reviving damaged strands.
Castor Oil
Thick and nourishing; supports scalp health, thickness, and fuller-looking hair.
Coconut Oil
Penetrates the hair shaft to reduce protein loss and breakage from within.
Grapeseed Oil
Lightweight and non-greasy; conditions without weighing fine hair down.
Sunflower Oil
Vitamin-rich, silky moisture that smooths and protects each strand.

Herbs & Botanicals

Aloe Vera
Hydrates and soothes the scalp while balancing the hair's natural moisture.
Marshmallow Root
Nature's slip agent — detangles effortlessly and calms an irritated scalp.
Nettle Leaf
Mineral-rich; traditionally used to strengthen hair and support healthy growth.
Neem
Naturally clarifying and balancing for a clean, healthy scalp environment.
Colloidal Oatmeal
Relieves itch and calms dry, flaky, irritated skin on the scalp.
Rice Protein
Strengthens the hair shaft and adds noticeable body and fullness.

Shop the Collection

Featured products

Handcrafted in small batches, inspired by love, nature, wellness, and intentional living. View ingredients and directions, then purchase online.

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On the Horizon

Coming soon

More handcrafted body care is on the way. Our upcoming botanical body scrub and whipped body wash are being carefully formulated with the same simple, nature-inspired approach as our hair care collection.

Coming Soon

Botanical Body Scrub

A gentle, exfoliating blend of fine cane sugar, ground botanicals, and nourishing oils — crafted to smooth and soften without stripping your skin.

Available soon — join the newsletter for launch alerts

Coming Soon

Whipped Botanical Body Wash

A rich, fluffy whipped cleansing cream infused with wild botanicals and marshmallow root — softer than liquid soap, for skin that feels nourished, not squeaky.

Available soon — join the newsletter for launch alerts

Join the Wild Root email list

Be first to know when new botanical hair care, seasonal collections, and restocks go live.

Our shampoo bars replace plastic bottles with concentrated, long-lasting cleansing, and our 16 oz amber-jar conditioners deliver rich botanical moisture — gentle cleansers instead of harsh detergents, plus botanicals and cold-pressed oils. Below is everything that goes into each product, the same list you'll find on the label, because you deserve to know exactly what's on your body.

Gentle Cleansers

These are simply cleansers — far gentler on the scalp than the harsh detergents found in conventional bottled shampoo.

SCI (Sodium Cocoyl Isethionate)
A mild, coconut-derived cleanser that lathers richly without stripping natural oils.
SLSA (Sodium Lauryl Sulfoacetate)
A plant-based foaming cleanser, gentle enough for sensitive scalps.
CAPB (Cocamidopropyl Betaine)
A soft secondary cleanser from coconut that boosts lather and reduces irritation.

Conditioning & Hair Support

Nourishing actives that strengthen, soften, and protect each strand.

Vitamin B5 (Panthenol)
Locks in moisture, adds shine, and improves elasticity to reduce breakage.
Rice Protein
Strengthens the hair shaft and adds body and fullness.
Marshmallow Root Extract
A natural slip agent that detangles and soothes the scalp.
Marshmallow Root Powder
Calms irritation and softens hair with gentle, plant-based emollience.
Guar Gum
A natural conditioner and thickener that smooths and tames frizz.

Botanical Additives

Whole-plant powders and juices that nurture the scalp.

Aloe Vera Juice
Hydrates and soothes the scalp while balancing moisture.
Colloidal Oatmeal
Relieves itch and calms dry, irritated skin on the scalp.
Neem Powder
Naturally clarifying and supportive of a healthy scalp environment.
Nettle Leaf Powder
Rich in minerals; traditionally used to support hair strength and growth.
Rice Powder
Gently smooths and adds softness and slip to the hair.

Nourishing Oils

Cold-pressed oils that seal in moisture and feed the strands.

Argan Oil
Vitamin-E rich; deeply moisturizes and adds lustrous shine.
Grapeseed Oil
Lightweight and non-greasy; conditions without weighing hair down.
Coconut Oil
Penetrates the strand to reduce protein loss and breakage.
Castor Oil
Thick and nourishing; supports scalp health and thickness.
Batana Oil
Traditional Central American oil prized for restoring and softening hair.

Fragrance & Preservative

Thoughtfully chosen finishing touches.

Fragrance Options
Vanilla, coffee, cinnamon, plus rotating floral and fruity blends.
Optiphen (Preservative)
A paraben- and formaldehyde-free preservative that keeps your bar fresh and safe.

Ingredient Philosophy

Ingredients inspired by nature

Wild Root Collective prioritizes thoughtfully selected, nature-inspired ingredients. We believe in transparency and intentional craft — never medical or therapeutic claims.

Marshmallow Root
Natural slip for easy detangling and a soothed scalp.
Hibiscus
Floral botanical traditionally loved for soft, conditioned hair.
Neem
Clarifying botanical for a clean, balanced scalp.
Brahmi
Time-honored herb used in traditional hair rituals.
Amla
Vitamin-rich botanical prized in herbal hair care.
Shikakai
Traditional plant cleanser for gentle, natural washing.
Reetha
Soap-nut botanical that lathers naturally.
Green Tea Extract
Antioxidant-rich botanical for the scalp.
Aloe Vera
Hydrating and soothing for scalp and strands.
Rice Protein
Adds body and supports stronger-feeling hair.
Panthenol (Vitamin B5)
Improves moisture, shine, and elasticity.
Meadowfoam Seed Oil
Silky, stable oil that smooths and conditions.
Rose Oil
Aromatic oil for a luxurious, moisturizing finish.
Argan Oil
Vitamin-E rich oil for shine and softness.
Grapeseed Oil
Lightweight oil that conditions without greasiness.

Wild Root products are handcrafted in small batches, inspired by love, nature, wellness, and intentional living — every product connected to our mission of creating simple, beautiful things rooted in nature.